Saudi Arabia privatises three local clubs through public offering

Saudi Arabia has taken another step in its ambitious sports privatisation program with the sale of three local football clubs to private investors.

The country’s Ministry of Sport announced on Thursday that ownership of Al-Ansar, Al-Kholood, and Al-Zulfi clubs has been transferred to investment companies as part of the kingdom’s broader economic diversification efforts under Vision 2030.

The ministry confirmed that Al-Zulfi Club will now be owned by Nojoom AlSalam Company, while Harburg Group takes control of Al-Kholood Club. Al-Ansar Club has been acquired by Awdah Al Biladi and His Sons Company. While financial details of the transactions were not disclosed, the move represents a continuation of Saudi Arabia’s strategy to privatise sports assets and attract private sector investment into its football ecosystem.

In addition to these completed sales, the ministry revealed that the bidding process for Al-Nahda Club has reached its final stages, with officials currently reviewing offers. The evaluation period has been extended to allow for additional proposals, suggesting strong investor interest in Saudi football properties.

This latest privatisation wave builds on previous transfers of high-profile clubs like Al-Hilal and Al-Nassr, which have since become globally recognised through high-value player acquisitions and commercial partnerships. The initiative forms a key component of Saudi Arabia’s Vision 2030 economic plan, which aims to reduce oil dependence by developing new industries and creating employment opportunities in sectors like sports and entertainment.

Sports industry analysts note that the privatisation model mirrors successful approaches seen in European football, where private investment has often led to improved infrastructure, youth development programs, and competitive performance. The Saudi government appears to be applying these lessons to its domestic league structure, starting with top-tier clubs and now extending to smaller teams.

With the ministry indicating plans to evaluate further privatisation opportunities, market observers anticipate additional club sales could be announced in the coming months. This gradual transition to private ownership represents a significant transformation of Saudi football’s governance model and commercial potential.